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This
appeal has created
a wave to boycott Chinese products, people are now more motivated
than ever to boycott brands based in China. With people already
boycotting Chinese apps and also willing to stop buying Chinese
smartphones too, the brands operating in India are trying
to find
the best possible way to deal with it and ensure
that there market shares stay unaffected from it.
This
boycott China movement is going to the
companies
that are China based such as Xiaomi, Realme, Oppo, Vivo, Honor,
Motorola and OnePlus too. The biggest beneficiaries of this movement
are brands like Apple, Samsung and Nokia which are though not Chinese
but have its majority of parts getting manufactured in China.
Let’s have a look and try to understand the situation.
The Opportunity to Increase Market Share
With
people boycotting Chinese products, a great opportunity has arise for
companies such as Samsung, Apple and Nokia to increase their market
share. These companies have a chance to be
the alternatives to these Chinese brands. However, Samsung being
Samsung, hasn’t been able to take actual benefits from it and is
now resorting to its older strategy where it launches smartphones
with older hardware at a price higher than its Chinese counterparts
that are offering better hardware at a lower price.
The
recent smartphones launched by Samsung, that are M01, M11 and A31 are
the ones launched under this strategy only. In M01, Samsung is
providing Qualcomm Snapdragon 439 processor which had been launched
by Xiaomi in Redmi 7A an year ago. Moreover, on M11, the processor is
even older than 2 years which is not at all acceptable at a price of
₹
10,999. Also, with A31, Samsung is providing the same chip it
provided in M21 and M31 at a higher price as it is an offline
product.
The Threat of Losing the market share
There
are multiple companies who are threatened by this movement of
boycotting Chinese products. These companies are the ones from China
that have been pretty successful in India. These companies need not
to mentioned again but the names are Oppo, Vivo, Realme, OnePlus and
Xiaomi. All these companies collectively occupy more than 65% of the
market which basically means that 2 out
of
every 3 smartphone user
in India uses a phone from
a Chinese brand.
These
brands are pretty aware of this
movement and are trying their best to portray themselves as Indian.
Look at the tweet below by POCO
India.
This
tweet shows that the companies are understanding that their market
share is in danger and can get affected by this movement.
Though
the movement has put them in danger but they all have a USP which
other non-Chinese brands don’t have which is, providing higher
specs device at a lesser profit margin. By providing Value for Money
products only,
these brands have been able to increase their market share to such a
large extent.
All
now rests on the consumers, post lockdown, we will see if
this Boycott movement is as effective as it sounds.
Related: Buying a smartphone above 20k isn’t that cool anymore - Here’s why
Related: Buying a smartphone above 20k isn’t that cool anymore - Here’s why
Actual Condition/Reality
While
all of us show our full support to the Boycott Chinese
Products,
it is also true that the same is not easy. Almost everything in our
daily lives is either made in China or sourced from China. In
smartphones too, it is the same. The only way to boycott Chinese
products in the smartphone industry is by boycotting smartphones
altogether which is not at all feasible.
When
we talk about the smartphone industry, another fact
that should not be ignored is that many Chinese companies have, in
many incidents in the past, compromised
with their customer’s privacy, be it the monitoring of user data in
Incognito Mode in Xiaomi’s Mint Browser or a trojan in CamScanner
and
many others,
there has always been incidents of data theft and other issues which
casts
a
doubt on the reliability of these companies.
Chinese Phones – How to deal with them?
After
discussing all the aspects we could think of, it is now the time to
think if we can actually boycott Chinese phones.
See,
we can’t boycott or ban any Chinese company in India. The simple
reason being the great value products these companies produce.
Non-Chinese companies like Samsung, Nokia or Apple don’t provide
such value product but in fact, charge pretty high for an older
hardware. For instance, Nokia, like Samsung, launched two devices
recently, namely, Nokia 6.2 and 7.2, both of these mentioned devices
had Snapdragon 636 and 660 processors respectively which were present
in phones launched in late 2018.
The
truth is, we can only minimize the use of Chinese phones and any
other product and abandon them slowly and not in a day. We will have
to slowly stop using Chinese products and find its alternative.
Meanwhile,
we should also understand that not everyone can afford the high
priced non-Chinese products. Also, one thing to keep in mind before
boycotting is that these Chinese brands employ thousands of people in
their plants located in India
So,
it is better to slowly minimize the usage of Chinese products as a
boycott is not possible.
Concluding Words
So, at last what we can say is we
have to reduce our dependency on not just Chinese but other foreign
products and act wisely. We should not force others to stop using
products if the other person is unable to afford it. The motive is to
be independent rather than boycotting foreign products.
Do you agree with this? Or have
any other thoughts? Do share it in the comments section below. We
would like to hear your opinion on this issue.
Personally, I would try to buy
products from other non-Chinese brands too as I have been using
Chinese smartphones for 3 years now.
Here’s
a small question for my readers, would it still be called as
boycotting Chinese products if I buy second hand Chinese phones? Is
it okay or not? I am in an actual dilemma regarding this, I
would be grateful
to you
if you
can help me in this.
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